• Workshops

  • Masterclass Workshops

    Gain practical skills and benefit from tailored advice in these breakout sessions. This is your opportunity to meet the teams behind some of the industry’s top performing businesses.

    Only available with Startup Summit 2019 ticket

    Please note that you MUST have purchased a Startup Summit ticket in order to sign up for a workshop. If you haven't purchased a ticket yet please click here. Please check the timings and avoid signing up for workshops that clash.

    Pivotal Workshop
    Artist Room 1

    10:00 - 11:00

    "Get agile: the life changing magic of the reactive startup"

    As a start up, being reactive to feedback on your direction is key, however difficult it

    may be. Most startups fail. Failure is OK, but the secret is in keeping those failures as

    inexpensive as possible. No matter what people may tell you, luck plays a huge part in

    success. Continually evaluating your performance and adapting appropriately to

    change is vital if you want to make your own luck.

    This workshop will cover:

    • Knowing when to pivot
    • Knowing when to stop
    • Learning how to work and gain an understanding of challenges
    • Figuring out how to address challenges and work as a team
    • Making sure your team are bought in to the current direction

    Purpose HR Workshop
    Artist Room 3

    10:00 - 11:00

    "Embedding Values, Mission & Culture in a Startup"

    This workshop will provide an overview of the key considerations and skills required

    in successfully leading an early-stage and high-growth business by embedding values,

    mission and culture at every step.

    The key areas covered in the workshop will be:

    • Organisational design and planning
    • Identifying, attracting and hiring people that share your values and contribute to your mission
    • How to identify and attract the right calibre of candidates to your entrepreneurial team
    • The evolving leadership role of the Owner/Manager as your team scales
    • Building and developing teams
    • Tackling problems and taking action
    • Company culture as the business grows

    Metis Partners
    Oval Room

    10:00 - 11:00

    "Unlocking the value of IP: transforming Intellectual Property into commercial


    In this workshop, Metis Partners will show you how to identify and protect the IP

    assets that are critical to your business and help you to build a sustainable competitive


    The workshop will cover:

    • The basics of IP
    • What critical IP assets exist in your company
    • Practical guidance on how best to protect and leverage the value of your IP
    • The IP100, a free benchmarking process which allows you to take stock of your IP and gain a useful insight into how well you are managing and exploiting these assets

    No matter the size of your company, this workshop is for anyone who wants to

    understand the potential intangible value hidden within their organisation.

    Business Gateway
    Artist Room 1

    11:30 - 12:30

    "Get Real Results from your Website"

    Having a website is great, but if people aren't visiting, then you aren't going to get the

    results you're looking for! In this workshop, Business Gateway will give you the

    knowledge you need to improve your site and increase visitor numbers.

    This workshop will:

    • Explain what makes a good website
    • Enable constructive criticism of your current website
    • Help you set measurable and achievable goals for your site
    • Assist you in preparing a detailed plan for a new or revised website
    • Prepare you to work with suppliers to create an effective site.

    Johnston Carmichael Workshop
    Artist Room 3

    11:30 - 12:30

    "A piece of the pie: incentivising your people & their performance via share schemes"

    A start-up is as strong as its team. As an ambitious business, you want to recruit and

    retain top talent, but competing with corporates and their hefty salaries and company

    perks can be a challenge. In response, some employers have started offering

    employees the chance to own a piece of the business.

    In this workshop, Johnstone Carmichael will explore the why, how, and benefits of

    using share option packages as a way of delivering an all-inclusive company culture.

    You'll learn how share option packages:

    • Help reward success and encourage skin in the game
    • Align the objectives of all stakeholders of the business
    • Can be highly tax-efficient
    • Have been shown to increase employee productivity and business performance

    STV Workshop
    Oval Room

    11:30 - 12:30

    "Don’t get hustled"

    It's a competitive world out there!

    In this workshop, STV will showcase how to develop your commercial skills and raise your performance to help drive your organisation. You'll pick up top tips and pointers, including negotiation skills to help benefit your business by providing interesting food for thought.

    Galvanise Capital Workshop
    Artist Room 1

    14:00 - 15:00

    "The Do's and Don'ts of Getting Angel Investment"

    As early stage investors, Galvanise Capital help founders build and

    scale their startups to sale, securing multiple successful exits in the

    past few years. In this workshop you will be guided through the

    process of an early round.

    This workshop will cover:

    • What are angels looking for?
    • What should founders be looking for when raising funds
    • How to get your business ready
    • Corporate Governance and Future Proofing
    • Long term v Short term benefits
    • What to watch out for

    Intellectual Property Office Workshops
    Artist Room 3

    14:00 - 15:00

    "How to protect your Intellectual Assets through Intellectual Property"

    Businesses create and use IP all the time - often, perhaps without realising it! From

    the name of your company to the expertise you provide your clients, the value of IP is

    often overlooked.

    IPO will cover:

    • What is a trademark
    • What is copyright
    • What is a registered design
    • What is a patent
    • Top tips on how to protect and prevent anyone from stealing your intellectual
    • creations

    FutureX Workshop
    Oval Room

    14:00 - 15:00

    "How to build a company culture that attracts and retains talent"

    Your team is your most valuable asset, so how do you ensure you attract and retain the

    right talent? Employees are changing jobs more frequently than ever and increasingly

    prioritise company culture and quality of life ahead of financial rewards. While this

    can present a challenge to employers, it is an opportunity to create a culture that gives

    them a competitive advantage and brings the best out of their team.

    This workshop will cover:

    • Creating a safe and open company culture
    • The importance of values in leadership
    • Maximising employee growth and engagement
    • Attracting the right team for your vision
  • SUS19 Agenda now Live!

    30+ Speakers | 3 Stages | 9 Workshops

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